× Services Our Work Our Approach Team Good Together Good Futures Contact Us

Good Futures

23rd Jul 2019

5 Lessons on Collaboration in 5 Minutes

Eleanor Ford, director at Good Innovation puts forward five key lessons she wished she knew before embarking on a major collaboration.



Eleanor has spent the last three years directing the Good Lab, a ground breaking collaboration of leading charity partners and experienced disruptors, dedicated to discovering new ways to grow income for the sector.

Eleanor is an innovation specialist, focussed on making ideas happen, building networks and bringing people together around opportunities and change. She brings strong experience in the digital, media and social innovation space, and is a highly skilled communicator, negotiator and strategist.

Eleanor founded LikeCube in 2006, it provided innovative recommendation, personalisation and data intelligence solutions, primarily for the leisure industry. For her work with LikeCube, she won Silver Award at the 2007 British Female Inventor & Innovator of the Year Awards, was a Finalist in the Blackberry Women & Technology Awards 2008 and was profiled in the January 2010 edition of WiredUK.

LikeCube was acquired by the Time Out Group in July 2011 where Eleanor went to take on a role as their Director of Innovation where she helped build Time Out from a London-only magazine in to a global digital presence.

Click here to listen: https://anchor.fm/goodinnovation/episodes/5-Lessons-on-Collaboration-in-5-Minutes-e4e7l8

More from Good Futures

Reflections from innovators on designing for racial inclusion

Articles - Jul, 2020

Reflections from innovators on designing for racial inclusion

As we sit with the events of the last few weeks, we wanted to share our thoughts on the Black Lives Matter movement and racial diversity. Working in innovation, we actively try to bring people with a diverse range of experiences together to solve problems. Yet, we’ve still fallen short in our efforts to do so in a meaningful way. We acknowledge it and want to do better. 

Read Article

The Future of Corporate Partnerships

Articles - May, 2020

The Future of Corporate Partnerships

Do you believe there’s untapped potential in Corporate Partnerships? We asked the leaders of Partnerships teams from 15 of the biggest UK charities, and everyone said a resounding yes.

Read Article

Running Workshops in the Virtual World

Articles - Apr, 2020

Running Workshops in the Virtual World

There’s no right or wrong answer on how best to run creative workshops virtually, but we wanted to share our perspective and learnings. Here’s a look inside a conversation as we planned for one of our recent client workshops…

Read Article

It all starts here

All we need from you is a desire to change something or do something – you don't even need to be sure of what – and we'll help you do the rest.