Stay tuned!
Sign up to receive monthly updates straight to your inbox to inspire and help you learn from organisations that are finding new ways to deliver income and impact.

× Services Our Work Our Approach Team Good Futures Good Thinking Contact Us

13th Sep 2019

The Good Lab Report

Three years ago we initiated a project with a simple but radical mission: to discover new ways to bring money into charities. This was Good Lab.

Good Lab was a collaboration of leading charities, industry experts and experienced innovators who worked together to design new ways for charities fund their life changing work. Our ambition was to create £250m worth of new income for the sector.

We believed that by collaborating and being open in our approach we could achieve things that no individual charity could achieve alone. By collaborating we hoped we'd encourage more diverse thinking, access amazing networks and build a broader base of support to help us.

And from the outset we agreed that we'd share what we learnt with the rest of the sector. So, three years later, we're very proud to share our lessons from this journey,

This report is a deep dive into the three years of work. It’s a long read so we’ve structured this into a few key sections:

  • The why and the how of Good Lab - the context, set up, principles, structure and outputs
  • Ten lessons learnt - what we learnt through living the process of radical innovation and the changes we made
  • From Ideas to Ventures - an outline of the four ventures that Good Lab created
  • The challenges with mission-led venturing - a case study of OnHand to highlight some of the challenges early stage mission-led ventures face
  • Running collaborations - Five lessons learnt in running collaborations
  • Outcomes - The six key outcomes from Good Lab and what’s coming next

We hope you make the time to read this, and that you find this report useful. If you have any comments or questions, please get in touch. Likewise, if you want to chat through this in more detail or for us to come and talk to your organisations about any of it in more detail please let us know.

Download the full report here, by entering your email below.

More from Good Thinking

We're hiring!

Announcements - Jul, 2021

We're hiring!

It's an exciting time at Good Innovation as we continue to build and grow our team of innovation experts. We're currently recruiting for three roles:

Read Article

How the MND Association and Good Innovation created a bold new strategy

Articles - Jun, 2021

How the MND Association and Good Innovation created a bold new strategy

The MND Association has developed several iterations of its strategy over the past decade. By the end of 2020, CEO Sally Light was determined to approach strategy work in a completely new way. Working with Good Innovation and the MND Association cause community, the charity has created a clearer, bolder strategy that reflects its commitment to people living with motor neurone disease, and the organisation’s vital role in supporting them. We talked to Sally about what made the process different this time, and why the MND Association is so happy with the results. 

Read Article

Five learnings from British Red Cross on creating a better working culture

Articles - Jun, 2021

Five learnings from British Red Cross on creating a better working culture

While the global pandemic has forced us all to rethink how we’re working, British Red Cross has turned this disruption into a big opportunity, taking the bold step of using this year to improve its working practices for good.

Read Article

It all starts here

All we need from you is a desire to change something or do something – you don't even need to be sure of what – and we'll help you do the rest.