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Our Work

Experience Something Different


The Good Lab


Teaching the next generation about innovation, nonprofits and businesses working in sustainability.

The challenge

As fundraising becomes challenging, Good Lab’s charity partners wanted to explore ways of diversifying their income through commercialisation of their existing assets and capabilities. With people spending £127bn in 2017 on leisure and experiences, a clear opportunity emerged for us to explore and provide unique experiences to consumers.

The solution

We developed and launched Experience Something Different, an experience maker and online marketplace that offers a broad range of authentic school trip experiences from innovative nonprofits and businesses working in sustainability.

Visit here

The Good Lab
The Good Lab

The impact

  • First business of its type
  • Fantastic feedback from over 1000 would be customers in testing
  • First business of its type
  • Fantastic feedback from students and teachers
  • Platform now live and operating as a social enterprise.

Client feedback

Thank you to Lewis, the ESD team & all of the speakers. A brilliant two days for our students who learnt a lot whilst having a good time! We’ll be back soon!

Tom James

Head of Geography , The Skinner's School

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